Summer is winding down, and everyone is looking forward to the cool breezes of fall. It’s the season of pumpkin spice, apple cider and of course, Halloween. For makeup artists, this is the busy season, and it’s important to prepare for the onslaught of requests as people create, design and prepare their costumes.
Begin Preparing Your Marketing Materials
People will likely start booking their special effects makeup services for Halloween in advance. Whether they have been invited to the costume party or they want their children to look their best for trick-or-treating, they will start looking shortly for the best person for the job. Get your marketing materials in order so that you can effectively promote your services. Remember that many people might be interested in a group rate, so it’s important to promote your ability to help out a bunch of revelers at once.
Invest in Professional Development Prior to Halloween Season
As you are preparing your marketing materials, you might want to consider taking a special effects makeup course in order to enhance your skills before the Halloween season begins. New York Institute of Beauty is offering a special effects makeup course this fall. During this advanced makeup techniques course, you will learn how to create realistic bruises, scrapes and lacerations, as well as apply prosthetic units to an individual. As this is an advanced course, participants are required to complete the 84-hour Beauty Essentials course prior to enrolling.
Purchase All Necessary Supplies Ahead of Time
Before the calendar flips to October, it’s important to be ready for your clients by stocking up on all of the supplies you need. Be sure to invest in special effects makeup as well as all of the makeup applicators that you will need in order to complete these highly-specialized jobs. You will want to have the right tools at your disposal so that you can create customized looks that exceed the expectations of your clients.
While it’s good to be prepared for the Halloween season by learning more about special effects makeup, it’s also important to recognize that this type of makeup application is not exclusive to October. Makeup artists who work in the film industry, in the theatre or who contract high-end clients may have a need for special effects makeup throughout the entire year.
To sign up for the NYIB Special Effects Makeup Course, contact us today.
